Korean fried chicken brand bhc announced on February 24 that it has opened its fourth U.S. location in Rancho Bernardo, San Diego.
The store spans approximately 120 square meters and primarily offers delivery and takeout services.
The menu features bhc’s signature items, including Bburinkle, Machoking, and Gold King, available in individual chicken pieces by cut. Additionally, the store has introduced platter options, allowing groups of three to five people to enjoy a variety of chicken flavors. It also offers Korean dishes such as cheese pajeon (savory pancake with cheese and green unions).
Since entering the U.S. market in 2023, bhc has been offering not only its signature menu but also specialized items tailored for local consumers.
Following the opening of the Rancho Bernardo location, bhc plans to open additional stores in Carlsbad, San Diego, and Riverside later this year.
Currently, bhc operates 29 locations across seven countries, including the United States, Canada, Hong Kong, and Singapore.
Yonhap
