![Actor Park Eun-bin attended fashion brand Tory Burch's show during New York Fashion Week Fall/Winter 2023 on Feb. 14. Here shows Park posing with founder Tory Burch. [TORY BURCH]](https://koreajoongangdaily.joins.com/data/photo/2023/02/16/ebfaa4ab-8668-4e46-a03c-ea54dcba4fd6.jpg)
Actor Park Eun-bin was appointed as the first ambassador in the Korean market for American fashion label Tory Burch, her agency Namoo Actors said Thursday.
Park attended New York Fashion Week Fall/Winter 2023 earlier this week to see Tory Burch’s show. Later she is set to promote the brand’s Spring/Summer 2023 collection and participate in numerous related events.
“While the luxury fashion industry continues to grow internationally, it’s important to have a Hallyu [Korean Wave] star take part in the brand marketing,” said Park Gang-sung, a manager at Tory Burch. “It’s our focus to utilize Park’s positive and lovely image to introduce Tory Burch’s iconic products in a sophisticated way.”
![Actor Park Eun-bin attended fashion brand Tory Burch's show during New York Fashion Week Fall/Winter 2023 on Feb. 14. [TORY BURCH]](https://koreajoongangdaily.joins.com/data/photo/2023/02/16/7e8aee88-bbf4-4848-aab9-44a3b9581c45.jpg)
Park shot to global stardom after taking the lead role in the ENA drama series “Extraordinary Attorney Woo” (2022).
She debuted in 1996 as a child fashion model and has been building her filmography since, appearing in the JTBC series “Hello, My Twenties” (2016-17), SBS’s “Judge vs. Judge” (2017-18), “Hot Stove League” (2019-20) and “Do You Like Brahms?” (2020) and KBS’s “The King’s Affection” (2021).
BY SHIN MIN-HEE [shin.minhee@joongang.co.kr]
